1.0 Introduction
Power TakeOff Inc., has established this Data Privacy Policy so that you understand how Power TakeOff and its subsidiaries collect, store, use, disclose and protect your information when you access our websites, participate in our utility programs, and/or use any of our products or solutions (collectively referred to as the “Solutions”).
Power TakeOff is committed to respecting your privacy and has processes in place to protect your information. By browsing any of our websites or accessing or using any Solution, you agree to the terms of this Data Privacy Policy and you expressly consent to the collection, use, and disclosure of your information in accordance with this Data Privacy Policy.
2.0 Power TakeOff Solutions: Information Collection and Use
In order for you to use or access a Solution, you must expressly consent to Power TakeOff’s access to certain information in order to provide you with the applicable Solution. Power TakeOff may collect information from the Solution meters installed on your site. If you received our Solution through a utility company (“Utility”), we may receive information from your Utility. If you received our Solution through one of our distributors or resellers, including but not limited to, one of our affiliates that market our Solution, we may receive information from such party. In addition, we collect any information which you provide to us directly. Information collected through the foregoing methods includes your customer contact information, financial information, account information, customer metadata, energy costs, energy behavioral analytics information, and energy usage and performance data.
3.0 Power TakeOff Websites: Information Collected Automatically
Power TakeOff’s website(s) collect certain information about you automatically, including the domain that referred you to our website, the type of browser and computer operating system you use, navigational information, time and date of visit, Internet Protocol (IP) addresses, and cookies (as described in more detail below).
3.1 What are cookies?
A cookie is a small file that attaches to a computer or web browser when accessing or viewing a website. We use both session cookies and persistent cookies. Session cookies are used during a single website visit and are automatically deleted from your computer when you close your browser. Persistent cookies are used to track website activity over a longer period, and remain on your browser or computer until either you choose to delete them or they expire.
3.2 How does Power TakeOff use cookies?
Power TakeOff uses persistent cookies in several places on our website so we can pre-populate forms to improve your ease of use. For example, the information provided during filling out a form may be captured so that you do not need to enter it again when using that or a similar form. Power TakeOff may also use persistent cookies to collect analytical information about how visitors use our website. For example, we may measure website usage, access to online services, and the level of interest in particular products. We use this information to improve our service and provide a better experience for visitors to our website.
We also use cookies with our web applications to keep track of who you are and what you are allowed to access.
When we post videos, third parties may use local shared objects, known as “Flash Cookies,” to store your preferences for volume control or to personalize certain video features. Flash Cookies are different from browser Cookies because of the amount and type of data and how the data is stored.
3.3 Do I have to accept cookies?
Our website honors “Do Not Track” requests or similar signals transmitted by your browser. Some sections of our website use cookies to retain your personal preferences for our website. If you use a “Do Not Track” or “Disable Cookies” feature on your Web browser, your browser will not remember your personal preferences when you return to the website (e.g. downloadable forms will not be pre-filled).
In our web applications, cookies are used to track your login. If you do not accept cookies here, you will not be able to use the web applications.
Cookie management tools provided by your browser will not remove Flash Cookies. To learn how to manage privacy and storage settings for Flash Cookies, click here: http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager07.html.
3.4 Analytics
We use third party analytics services (“Analytics Services”), to help analyze how users use our websites and web-based applications. The information generated by the Cookies or other technologies about your use of our websites and web-based applications (the “Analytics Information”) is transmitted to the Analytics Services. The Analytics Services use Analytics Information to compile reports on user activity. The Analytics Services may also transfer the Analytics Information to third parties where required to do so by law, or where such third parties process Analytics Information on their behalf. Each Analytics Service’s ability to use and share Analytics Information is restricted by such Analytics Service’s Terms of Use and Privacy Policy. By using our websites and web-based applications, you consent to the processing of data about you by Analytics Services in the manner and for the purposes set out above.
Power TakeOff may utilize Google Analytics data, including but not limited to, geographic, demographic, and interest reporting information to recognize and understand user preferences; make improvements to our website, products, and services; and for other business purposes that will allow us to better serve you. You may prevent your data from being collected and used by Google Analytics by opting out through the use of the Google Analytics Opt-out Browser Add-on available at https://tools.google.com/dlpage/gaoptout.
3.5 Pixel Tags
In addition, we use “Pixel Tags” (also referred to as clear gifs, web beacons, clear GIFs or web bugs). Pixel Tags are tiny graphic images with a unique identifier, similar in function to Cookies, that are used to track online movements of Web users. In contrast to Cookies, which are stored on a user’s computer hard drive, Pixel Tags are embedded invisibly in web pages. Pixel Tags also allow us to send e-mail messages in a format users can read, and they tell us whether e-mails have been opened to ensure that we are sending only messages that are of interest to our users.
4.0 Power TakeOff Websites: Information Collected When Voluntarily Provided
Registration forms on our website require you to provide accurate business contact information, which helps us deliver high quality service. By submitting your details on the registration form, you are indicating your consent to receive service and marketing emails from us, one of our affiliates, or any co-sponsors of a webinar or other event. Information that you provide may be used to send you information about our company, one of our affiliates, the co-sponsor companies, and the products and services, special offers, and newsletters of our company, one of our affiliates, or the co-sponsor companies which may be of interest to your business. To view or modify information previously submitted, or to opt out of receiving future marketing communications via email, click the unsubscribe link provided at the bottom of the email communication you receive. Please be aware, that even if you opt out of marketing emails, we may still provide to you administrative and operational emails regarding the Power TakeOff website and the Solutions. We may also collect information from you at other points on our website that state that information is being collected.
We often receive testimonials and comments from users who have had positive experiences with our Solutions and services. We occasionally publish such content on our website, emails, and other marketing material.
5.0 Information Collected from Third Party Companies
We may receive information and/or Anonymous Data (defined below) about you from third party companies. We may add this information to the information we have already collected from you.
6.0 Information Use
In general, information collected by Power TakeOff may be used for the following purposes:
- Communicating with you concerning our Solutions and services;
- Responding to questions or requests you submit;
- Enabling us to fulfill any contractual obligation owed to you;
- Providing our Solutions and services, including our Solutions and services provided in conjunction with Utilities (as defined below);
- Improving our website, Solutions and services;
- Analyzing and optimizing any Power TakeOff website;
- Meeting legal and regulatory requirements; and
- Notifying you about changes to our Solutions and services and sending you offerings of products and services in which you may be interested.
We may anonymize your information by excluding information (such as your name) that makes the data personally identifiable to you (“Anonymous Data”). We use this Anonymous Data, in part, to analyze request and usage patterns so that we may enhance our services. We reserve the right to use Anonymous Data for any purpose and disclose Anonymous Data to third parties in our sole discretion.
7.0 Information Disclosures
We disclose information to third party entities in the following ways or circumstances:
- When we have your consent – you acknowledge that Power TakeOff does not control or have responsibility for the manner in which such third parties use or further disclose your information;
- To our subsidiaries and affiliated companies;
- To third party businesses or persons who act as our service providers, including but not limited to, Utilities and providers who process information on our behalf;
- Regardless of any choices you make regarding your information, we may disclose information if we believe in good faith that access, use or disclosure of such information is reasonably necessary to (a) resolve disputes, investigate or assist in preventing any violation or potential violation of the law, this Privacy Policy, or our Terms of Service, (b) comply with any applicable law, regulation, legal process or enforceable governmental request, (c) detect, prevent, or otherwise address fraud, security or technical issues, (d) cooperate with any legal investigation, or (e) protect or defend the rights, property or safety of, Power TakeOff, its users or the public; and
- We may share some or all of your information in connection with or during negotiation of any merger, financing, acquisition or dissolution transaction or proceeding involving sale, transfer, divestiture, or disclosure of all or a portion of our business or assets. In the event of insolvency, bankruptcy, or receivership, information may also be transferred as a business asset. If another company acquires our company, business, or assets, that company will possess the information collected by us and will assume the rights and obligations regarding your information as described in this Privacy Policy.
8.0 Third Party Privacy Policies
Power TakeOff’s Solutions and websites may contain links to other websites. Other websites may collect and treat your information differently, so we encourage you to carefully read and review the privacy policy for each website you visit. Power TakeOff is not responsible for the privacy practices or the content of such websites. Any links from Power TakeOff’s websites or Solutions to another website does not imply that Power TakeOff endorses or approves of such websites, or any third party products, services or publications.
9.0 Accessing, Updating, and Deleting Information
You may request access, corrections, or deletions of your information by contacting support@powertakeoff.com. We will use commercially reasonable efforts to honor your request. Please note that if you request deletion of your information, we may be required to keep such information and not delete it (or to keep this information for a certain time, in which case we will comply with your deletion request only after we have fulfilled such requirements). When we delete any information, it will be deleted from the active database, but may remain in our archives. We may also retain your information for fraud or similar purposes.
10.0 Use by Children
We do not intentionally gather information from visitors who are under the age of 13. If a child under 13 submits information to Power TakeOff and we learn that the information is the information of a child under 13, we will attempt to delete the information as soon as possible. If you believe that we might have any information from a child under 13, please contact us at support@powertakeoff.com.
11.0 Changes to Data Privacy Policy
This Data Privacy Policy may be updated from time to time for any reason. Please check www.PowerTakeOff.com/Privacy-Policy/ frequently for any changes or amendments to our Data Privacy Policy. Your continued access or use of this website or any Solutions or services provided by Power TakeOff after any such changes constitutes your acceptance of the Data Privacy Policy as revised.
12.0 California Online Privacy Protection Act
CalOPPA is the first state law in the USA to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared. – See more at: http://consumercal.org/california-online-privacy-protection-act-caloppa/
12.1 According to CalOPPA, we agree to the following:
Users can visit our site anonymously.
Once this privacy policy is created, we will add a link to it on our home page or as a minimum, on the first significant page after entering our website.
Our Privacy Policy link includes the word ‘Privacy’ and can be easily found on the page specified above.
You will be notified of any Privacy Policy changes:
- On our Privacy Policy Page
You can change your personal information:
- By emailing us
- By calling us
- By logging in to your account
13.0 COPPA (Children Online Privacy Protection Act)
When it comes to the collection of personal information from children under the age of 13 years old, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States’ consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.
We do not specifically market to children under the age of 13 years old.
14.0 Fair Information Practices
The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.
In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:
We will notify you via email
- Within 7 business days
We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.
15.0 CAN SPAM Act
The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.
We collect your email address in order to:
- Send information, respond to inquiries, and/or other requests or questions
To be in accordance with CANSPAM, we agree to the following:
- Not use false or misleading subjects or email addresses.
- Identify the message as an advertisement in some reasonable way.
- Include the physical address of our business or site headquarters.
- Monitor third-party email marketing services for compliance, if one is used.
- Honor opt-out/unsubscribe requests quickly.
- Allow users to unsubscribe by using the link at the bottom of each email.
If at any time you would like to unsubscribe from receiving future emails, you can:
- Follow the instructions at the bottom of each email.
- Email us at support@powertakeoff.com.
and we will promptly remove you from all correspondence.
16.0 Contact
If you have any questions, concerns, or comments, please contact us at support@powertakeoff.com.